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  • OptumInsight: Product One-Pager

    OptumInsight: Product One-Pager

    OptumInsight is a division of Optum, under UnitedHealth Group, specializing in providing data analytics, technology solutions, and consulting services to healthcare organizations. Its offerings aim to enhance clinical performance, optimize administrative processes, and improve financial outcomes across the healthcare ecosystem.

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  • Salesforce Health Cloud: Approach for Real Users

    Salesforce Health Cloud: Approach for Real Users

    Salesforce Health Cloud is a powerful but expensive enterprise healthcare CRM platform, widely used by large public health organizations like the Ontario Ministry of Health. While decision-makers and procurement teams approve of its capabilities, frontline healthcare workers struggle with cumbersome workflows, slow performance, and data integration issues, notably the inability to sync pharmacy vaccine records

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  • Telehealth Product: Getting from Good to Great

    Telehealth Product: Getting from Good to Great

    Teladoc Health is a major pandemic success story, achieving significant scale and popularity as a leading telehealth provider. Using publicly available data and management insights, we analyzed their market position, product strategy, and challenges. Key focus areas included identifying profitable opportunities in underserved markets and addressing provider resistance to enhance service quality, customer adoption, and

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  • Improving a Electronic Health Record Product

    Improving a Electronic Health Record Product

    Oracle acquired Cerner in 2022, and since then, their quarterly reports and investor calls have highlighted plans to migrate Cerner’s platform to the Oracle Cloud. They have also emphasized improving the user experience for existing Cerner customers and increasing competition with Epic EHR. Based on publicly released product demos and information, it is evident that

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